The importance of link popularity

GOOGLE places a lot of importance on how many links there are to your site
with a page rank of 4 and above.

What does page rank mean?

Well, it doesn’t mean where you are ranked in the searched engines, it means
the importance of your page according to some of Google’s chief criteria.

Each of your pages on your site gets a page rank score out of 10 with 10
being the highest.

In a way GOOGLE is saying that because you have many pages in your
website that link back to your homepage and that you have also got a lot of
links from other sites – YOUR SITE MUST BE VERY IMPORTANT and hence it
gives you are good ranking.


This is very important!

You will really struggle to get a top ranking if you do not have many quality
links coming into your site.

Do you know how many links are linking to you with a page rank of over 4?

Type this URL into the Google search box putting your website address
instead of where it says alexa.

link:http://www.alexa.com

Getting links are very important. Google will give greater weighting to links
that you get from related sites.

For example, if your site is about cars and you get some links from sites
about cars this is classed as a relevant link and Google will count this link and
give it greater importance than if you got a link from a housing site.